Claudia Utz

Claudia Utz

Head of eCommerce | Zimmerli

Heading up the e-commerce department, Claudia Has been with Zimmerli of Switzerland for the last 4 years. Prior to Zimmerli, Claudia was the Head of e-commerce at a telecom business. Claudia’s 20 year plus online business experience is focused mainly on the following 

 

·        Devising strategies to drive online traffic.

·        Tracking conversion rates and making improvements.

·        Developing and managing digital marketing campaigns

·        Utilising a range of techniques including paid search, SEO and PPC.

·        Managing online brand and product campaigns to raise brand awareness.

·        Managing the redesign of the company website.

·        Improving the usability, design, content and conversion of the company website

·        Responsibility for planning and budgetary control of all digital marketing

·        Worldwide delivery

·        Omni Channel

 


Find me at these events

EXPORT SESSIONS (2)

19/11/2018 | 3:45pm - 5:30pm

The Myth of Omnichannel

20/11/2018 | 11:00am - 12:30pm